At the start of a new project, our primary objective is to gather as much information about the client as we can. Understanding and incorporating this initial brief helps us to ensure that our client sees themselves in every detail of the design, to deliver interior design that not only caters for, but enhances their lifestyle, in a truly couture manner.
Lawson Robb’s high and ultra-high-net worth private clients are from a variety of backgrounds and cultures including Russia, the Middle and Far East, Asia, the USA and Europe. Developing personal relationships with our clients has given us a breadth of genuine knowledge of all relevant cultures and an in-depth insight into their lifestyle, likes and dislikes, and the level of detail and quality expected.
UNDERSTANDING THE BIGGER PICTURE
The foundation for us within a project is ensuring a harmonious synergy between all parties and processes. Whether it is respecting the contractor’s construction schedule, adhering to budget, being succinct in our deliverables ensuring a seamless transition from paper to build, or ensuring that our clients’ design looks as beautiful 10 years down the line as it did at the time of handover.
COST AWARENESS, PROGRAMME & PLANNING
We understand that our clients’ financial interests are at the forefront of every project. Our experience of working closely with Quantity Surveyors and developers, and adhering to budgets, is standard practice. The time and effort spent on project planning is essential to ensure that every element within our scope is coordinated and on time.
To complement our concept images, we will make an initial selection of finishes along with our own couture touches and present them to our client. These mood boards may not be application specific at this stage, but our intention is to gauge the type of finishes and colour schemes that are best received, to provide us with a direction to run with.
Once we have understood our clients’ requirements and formulated the appropriate project structure, it’s time to get creative. We turn our minds to inspiration and gathering a breadth of visual information that sets the theme for the project. The concept could be related to lifestyle, appropriate design details, initial furniture selection moods, or images that may serve as the source of inspiration for any bespoke finishes within the project. This will all be presented to the client, refined, and will then set the scene and foundations for the remainder of the design.
GENERAL ARRANGEMENT & SPATIAL PLANNING
Before delving into the detail concept and design, we will collaborate with the architect to develop the General Arrangement of the space in the property to its optimal configuration for the client. We will work with the team from any stage, whether it is a signed layout allowing a few choice refinements, or whether a layout needs to be developed from the ground up.